Local Search Optimisation is fast becoming one of the key components that every company and brand need to implement if they want long-term visibility in search engines.
The dramatic increase of smartphone usage has seen a significant rise in the importance of Local SEO for businesses, and although the work needed to be completed is similar to organic SEO there are some fundamental differences in what needs to be done in order to have a successful Local SEO campaign.
Local SEO uses the location of the device and the user to display relevant searches. It is therefore important that your location is correctly logged by the search engines and various other information is presented in such a way that links your business with your location.
Radiant Web will assist you in getting the structure correct for a Local SEO campaign and will then implement the necessary promotion to get your business seen by people searching for your products and services in your area.
“You can’t hit a target if you don’t know what it is.”
– Anthony Robbins
85% of consumers search online for local services – searchengineland