Referrals are often overlooked when it comes to a method to quickly grow your business. However, used properly they can be the best way to both add customers to your client base and also lock in existing customers.

The key to referrals is as always is to manage them the right way. Having a proper coherent strategy for referrals will make your business stronger and less exposed to customer departures, and will actually help to keep your customers if done properly.

Asking your existing customers for people or businesses they know who might benefit from your products and services makes them feel part of your business and can bring them closer to you and more committed to staying as a customer of yours. Approaching the referred person is also an easier process and the chances of conversion are significantly higher.

Radiant Web have numerous strategies for how to ask for referrals and how to approach referred prospects. We would be delighted to go through your requirements and how we can help you with this, so why not give us a call or send us an email and we will get back to you.

Radiant Web - Customer Referrals

“In sales, a referral is the key to the door of resistance”

– Bo Bennett – Year to Success

83% of consumers are willing to refer after a positive experience – yet only 29% actually do – Texas Tech


65% of new business comes from referrals – New York Times